The Venture Academy
About the Academy
6 Months of Daily Coaching from Expert Coaches
Founders that are accepted to Beta Boom’s semi-virtual startup academy receive daily coaching from product, marketing, and fundraising experts.
Beta Boom product and marketing coaches guide founders as they execute a customized strategy to find product-market fit. They work hands-on with founders as they develop skills and implement various tactics to build a fundamentally strong high-growth software company.
The academy has selective admissions, and tuition is based on a 3% stake in your company.
Primary Focus Area
Perfecting Your Product and Marketing
In the earliest stages of a startup, the key goal is to build a great product and sell it to the right customer. Unfortunately, many promising startups get this wrong and underperform or fail.
4 of the top 10 reasons why startups fail are related to poor product-market fit.
Our academy helps startups hone in on product-market fit by providing daily tailored coaching to identify the perfect customer, find an effective way to market to them, and deliver a superior solution.
Academy Scope
Developing Strong Entrepreneurs
The first few weeks of the academy are focused on laying the groundwork, including baseline measurements of product-market fit.
In the remaining weeks, founders use a growing toolset to continually measure progress, speak to customers, run marketing experiments, and enhance their product.
In the final couple of weeks, founders get ready for fundraising. Additional coaching, mentorship, and introductions are provided once teams are ready to raise.
What Really to Expect (No BS)
We will make a 3-year plan for reality rather than the fantasies that are propagated by media.
Measuring Product-Market Fit
Your team will put in place, with our guidance, analytics and other data recording tools to measure a baseline of your product-market fit.
Positioning and Marketing Experiments
You will run weekly experiments to hone in on your messaging and marketing channels to reach your ideal customers.
Product Enhancements
With feedback from customers, you will also make and test weekly enhancements to your product.
Engineering & Team Management
We help you create a system to manage your teams, particularly the engineering process and creating a culture of accountability.
Fundraising
Throughout the six months, we help you create your fundraising strategy and story. We help with connections and support you through the full process.