We invest more than just capital
We look for diverse founders with exceptional grit an outlier-level knowledge of their problem space. We believe that these two qualities, which cannot be replaced, are most determinate in a startup’s long term success.
In order to transform the founder’s expertise and passion for solving a problem into a hugely impactful company, Beta Boom employs an investment strategy that aims to develop our portfolio startups like sports academies develop star athletes.
Our approach hinges on two concepts: competition and hands-on coaching rather than passive advice.
Dedicated growth and product experts to help you grow
Advice is nice, but we have found that working alongside founders and showing them how to hone in on product-market fit and optimize their distribution is more impactful.
Each startup that we invest in is paired with a team of product and growth coaches that works alongside the startups in weekly sprints to implement and test iterative enhancements.
Incremental Investment
Beta Boom invests incrementally through a two-stage competitive model:
- Stage 1 – $50K investment and a one-month, in-person growth program in Salt Lake City.
- Stage 2 – $150K investment in the top one-third of the teams coupled with a five-month growth program that occurs mostly virtually.
The top third receives an additional $150K in exchange for equity and teams continue to work with product and growth coaches. We also help each startup develop their pitch to seed-stage investors and make tailored introductions to hand-picked venture capital firms and angels in Silicon Valley and beyond.
Who we’re looking for
Our startups are chosen from an open application process. Our focus is on for-profit startups that are building a high-growth, software business. Many already have a prototype or product in the market, but it is not a requirement. Above all, we seek to support deeply committed founders that are solving a massive problem.
There are three critical characteristics that we seek out in our teams:
Creativity
We look for teams of entrepreneurs with exceptional imagination that have a product, prototype, or vision of their product that addresses a real, pressing challenge.
Grit
The startup journey is not for the faint of heart. You need incredible grit and cleverness to both weather challenges and find imaginative solutions to overcome them.
Expertise
We want to see that you have extreme market knowledge, direct experience and a reasonable plan for developing a product and building your business.