Investment + a partner to help your startup grow.

Beta Boom invests in under-the-radar founders building the future for women and the Rising Majority and helps them grow their startups with daily support and coaching from product, marketing, sales, and fundraising experts.

We Invest in Tech for Women and the Rising Majority.

First and foremost, Beta Boom invests in software companies building the future for women and the U.S. rising majority—Black, Latinx, Asian, Middle Eastern consumers.

We love under-the-radar founders that have lived the problem they are solving; have passion, tenacity, and focus; get stuff done; overcome any challenge thrown at them; and will not quit until they win.

Also, we look beyond pedigree because the next generation of unicorn founders will be even more diverse in every way including educational and employment background, ethnicity, and gender. In fact, more than two-thirds of founders of billion-dollar startups didn’t attend top-10 universities or work for Tier 1 companies like Google or McKinsey, and we believe that 

If you’re driven and passionate about what you’re builing, be sure to get on our radar!

We invest in high-growth software companies and are particularly good at developing companies: 

Digital Health




We Empower You to Build a World-Class Company.

At Beta Boom, we do more than invest money in startups. We work extremely hands-on with our foundersproviding daily coaching and support from product, marketing, sales and fundraising expertsto grow their startup and help them execute at a world-class level. 

No hands-off investors, no cookie-cutter programs, no useless courses, no out-of-touch mentors, no magic bullets. 

We invest in your startup and become your partners, coaches, and advocates. 

Our goal is to help you build the next billion-dollar company by empowering your team to execute at the highest level, building your confidence, and connecting you with proven engineering, product, marketing, and sales experts.

Announcing New Pattern Chicago

For Spring 2021, in collaboration with our coalition partners GET Cities and P33 Chicago, we will be launching a series of pitch competitions to award $10K grants to Black and Latinx founders in the South and West Side of Chicago. 

The cash award will be coupled with operational support and mentorship as provided by several community partners across Chicago.

New Pattern Chicago is supported by Melinda Gates’ GET Cities initiative through the Chicago-focused Tech Equity Working Group and facilitated by Second MuseRead our announcement >

The Beta Boom Way

Despite what some startup “gurus” will have you believe, there is no single playbook for success. If there was one, every startup would become a unicorn–a billion-dollar company. 

We believe that every startup and founding team is unique and have to create their own playbook through experimentation and adopting practices and systems that will lead to long term success. That’s where we come in.

Beta Boom invests in cohorts two times per year.

Selected software startups receive $150K to $200K in equity investment and take part in our 6-month startup academy program, where founders work with our team of product, marketing, sales, and fundraising coaches every day to jumpstart growth and set up long-term success.


We believe in under-the-radar founders
and the power of the melting pot.

Beta Boom invest inclusively in founders that have been overlooked due to geography, gender, race, and background. 

80% of our startups are led by women or people of color.

100% hail from places outside of Silicon Valley.

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